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TikTok Shop mastery: Social commerce as the new retail

Monday 16 November, 10:00, online. Free.

Run by Department for Business, Innovation, Science and Trade

When and where

When

Monday 16 November 2026, 10:00 to 11:00

Where

Online

Cost

Free
Book or find out more on business.gov.uk

About this event

This online masterclass takes brand owners through how TikTok Shop works, including creator commerce, high-velocity product formats and compliance, IP and cross-border fulfilment risks. It covers paid tactics and virality forecasting for launching or scaling a retail channel. Speakers are Jordan Abrahams of Infinity Blue Group and Charlotte Anthony of TikTok Shop. It suits brand owners considering social commerce for the UK, US or other markets.

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Where these details come from

Local Landscape gathers events automatically from organisers' listings, and wrote the description above from the event's own page on business.gov.uk, read on 12 Nov 2026. Check the details with Department for Business, Innovation, Science and Trade before you go.