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Winning the GCC consumer: localisation, social media and digital conversion

Wednesday 11 November, 10:00, online. Free.

Run by Department for Business, Innovation, Science and Trade

When and where

When

Wednesday 11 November 2026, 10:00 to 11:00

Where

Online

Cost

Free
Book or find out more on business.gov.uk

About this event

This online session looks at how culture, language, platform behaviour, seasonality, trust, payments and customer experience affect digital performance for British consumer and retail brands selling in the GCC. Topics include adapting brand positioning, creating culturally appropriate content, choosing social media platforms, improving digital conversion and running a test-and-learn launch programme. It is led by Hady Elshazly, Senior Marketing Manager for Domino's Pizza across GCC and Pakistan, and is aimed at brands wanting to reach GCC consumers.

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Where these details come from

Local Landscape gathers events automatically from organisers' listings, and wrote the description above from the event's own page on business.gov.uk, read on 6 Nov 2026. Check the details with Department for Business, Innovation, Science and Trade before you go.