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Local Landscape

Identifying your customers and competitors

Tuesday 3 November, 12:00, online. Free.

Run by Department for Business, Innovation, Science and Trade

When and where

When

Tuesday 3 November 2026, 12:00 to 13:00

Where

Online

Cost

Free
Book or find out more on business.gov.uk

About this event

This online session introduces simple market research techniques to help small business owners identify who their potential customers are, what they need and how their business can meet those needs. It covers SWOT analysis, creating a unique selling point and identifying a core target customer, as well as the competitive landscape. Speakers are Chris Stevens and Rob Creer, from business support and growth hub roles in Swindon and Wiltshire. It suits people starting a business who want a clearer foundation for marketing decisions.

More online events that week

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See the 30 open schemes from Department for Business, Innovation, Science and Trade

Where these details come from

Local Landscape gathers events automatically from organisers' listings, and wrote the description above from the event's own page on business.gov.uk, read on 17 Oct 2026. Check the details with Department for Business, Innovation, Science and Trade before you go.